On June 30th The British eSports Association Was established by the authority of the UK Government.

The first organisation of it’s kind in England, British eSports will act as a governing force for esports across the UK. It has been set up to work alongside the Department for Culture, Media and Sports as representation for players of all skills and levels. The organisation is to be located at Pinewood Studios (Buckinghamshire England) and will work towards establishing and growing a grassroots competitive scene to produce future champions and competitors.


British eSports, as you may well have guessed, is a not-for-profit group and the board is to be chaired by Andy Payne OBE. The CEO is to be Chester King. Over the next few months we will see the various directions and activities that the group will take part in and host, as well as seeing them gather information from the UK’s esports scene, to ensure that fair representation is given to all involved. This is including individual players, teams, broadcasters and producers, as well as publishers involved with esports competitions.

Andy Payne OBE, had this to say on the announcement of the organisation:

“I am an admirer of the work of other sports associations such as British Cycling, and I am very confident that if we welcome and embrace all parties in the UK eSports scene, we can deliver a range of benefits to all players, from professional to amateur in the UK over time. These are exciting times in eSports and the time is right to build this organisation from the grassroots up.”

Also commenting on the establishment of the group is the Head of Business Development at Pinewood studios, Jules Robinson:

“The establishment of the British eSports Association is an important initiative in furthering the credibility of the eSports industry in the UK. Pinewood is excited to be part of this National Governing Body for eSports and is aiming to have a new National Training Centre for eSports to help with grassroots and future British Champions,”

It is fantastic to see an organisation such as British eSports establishing itself in the UK. As eSports is dominated mostly by America and often Korea, we look forward to see the growth of esports in Britain over the coming years.

For more information on Bristish eSports please see their website as linked below: